This album "LONG LIVE THE LIE" is a bit of a departure from what people might be used to from Big Phony and his singer-songwriter acoustic sound. (If that's what you're looking for I've simultaneously released an album titled "BOBBY" to uphold that tradition and familiarity (if any). Please check that album out too, thanks!) My older brothers listened heavily to 80's new wave and that sound/genre really made an impression on me during my formative years. In early 2013, a friend of mine asked me if I could write a song in that style for a scene in an independent movie of his ("Chu & Blossom") and so I made the song "All Bets Are Off". I had so much fun with it that I decided I wanted to try more. I really didn't have a set plan to attempt an album but I was having so much fun that things kind of just unfolded the way it did. That's why I really made this album, because it was fun. I enjoyed taking a break from my normal routine of building songs mainly around lyrics and an acoustic guitar. I started out writing all the "Long Live The Lie" songs on my laptop, really with limited knowledge of making electronic music. I asked my producer/artist friend Enik Lin (of electro pop band IAMMEDIC) for his help. He graciously agreed so I flew out to Taiwan and also Los Angeles to work with him. We transferred what I had (or what was useful) to his system and he helped bring this vision to life. For most of the songs he took the crappy beats I made and switched them out with better sounds. He also helped with making the beats and synths I had more dynamic in the arrangements by taking apart, stripping away, adding on to, and so on. On top of all that, he mixed the album as well. It was incredibly educational working with him. Such an incredible talent and true friend. There are literally countless people I need to thank from the bottom of my heart for helping to make these albums possible. You all know who you are and I hope to repay you in being just as great to you as you've been to me over the years. Can't wait to see you all. God bless you and keep you. ~bobby